Tag Archive: Digital Marketing

Chatbot

02 Nov 2017

Chatbots in Search: What This Means to Businesses and Consumers

Digital marketing is now extremely sought after by all businesses since online is where most people seem to be. As technology further develops, however, new strategies are made. Companies have to take advantage of the developments to reach their audience and stay on top of things. How better to engage their audience than by making […]


Read more
SEO on blocks

09 Sep 2017

Proven Strategies to Boost Your Dental SEO Campaign Results

Today, there are thousands of dentists who hold a licence in the U.K. Although this is in general, combining all types of dentists and their specialisations, it is enough reason for oral health care practitioners to step up their game in terms of marketing. With many competitors in the same industry, failure to have an effective […]


Read more

01 Jun 2017

Google My Business: How to Optimize Your Listings for Local SEO Success

All business owners who have websites are constantly in search of effective tactics to get their business noticed in SERPs. While there are different ways to rank well, there’s really no magic formula because as with most issues regarding SEO, it’s really a combined, intensive effort. Google My Business is among the most important areas of […]


Read more

10 May 2017

Why You Need SEO and the Help of an SEO Expert

There are those who say SEO, or search engine optimization, is dying or dead. They say it’s outlived its purpose, which is to make your website more visible to users by improving its ranking in search engine results. The truth is, SEO is more important than ever. If you are an entrepreneur or are trying […]


Read more
Someone working on a computer for digital marketing

06 Mar 2017

Ad Tips: Making Web Banners Work

Since the onset of the Internet, digital banner ads have become a quintessential promotional material. This has resulted in saturation, which in turn has created a competition where brands need to stand out. This saturation of banner ads has seen formulaic and clichéd executions. As a brand, you’ll surely want to stand out from the […]


Read more

15 Sep 2016

Don’t Degrade Online Trust: Be Open and Upfront

Before trusting a website (using a service or buying a product) most users evaluate the credibility or trustworthiness of a page. As customers want to make the right decision, they take more effort to get to know the business, starting from its products or services to the price, additional charges and return policies. Display Prominent […]


Read more

18 Jul 2016

Practical Digital Marketing Strategies to Promote Small Businesses

Online marketing is one of the challenges small businesses face today. In the digital age, the tools are available to everyone, which poses the challenge of coming up with something no one has seen before. Potential customers have little tolerance for boring and stale campaigns. How then will your business stand out? What do you […]


Read more